Can Telematics Encourage Safer Driving?

04/02/2016

A Telematics tracking system accurately monitors your drivers’ performance in real time. It offers significant peace of mind to business owners and fleet managers, who previously had no real control over their vehicles on the road. But while it is certainly a powerful solution for fleet management, could it also have the added benefit of making drivers safer behind the wheel?


How Can Telematics Help a Drivers Performance?


Judging a drivers performance on the road used to be a complicated task. The best solution was for someone to accompany them and assess their work, but even this is not an exact science. A driver will naturally be more cautious when being monitored, which offers no guarantee that they will behave the same when observed.

This is where Telematics can help. RAC Telematics allows you to monitor a driver’s performance at all times and build a clear picture of how they really behave behind the wheel. Thanks to our accurate scoring reports, you can identify non-efficient drivers and tailor training to remedy problem areas. You can even be informed if one of your drivers exceed a certain speed, allowing you to quickly issue a warning.

Initially you would expect a driver to be mindful of a Telematics box in their vehicle and behave as they do when someone is assessing them. Over time however, it will become second nature and they will instinctively drive with care. In this sense, safer driving can certainly be encouraged using Telematics.


The Benefits


Better driver behaviour can only be a good thing for your company. Nobody wants one of their employees to be injured at work. This may result in legal action from the driver or a third party, while the cost of repairing or perhaps replacing the vehicle could prove a real financial headache.

There is also a negative effect an accident could have on your company’s reputation. As the saying goes, ‘It takes a life time to build a good one, but you can lose one in a minute.’ A single accident due to one of your drivers’ poor driving style, could have such an outcome.

RAC Telematics can do far more than simply keep track of your fleet. It can help mould your drivers in to better professionals, saving your company money and enhancing its reputation. 

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